This past weekend, I had the privilege of being a special guest speaker at the Atlanta Naturals Brunch held at Marlow’s Tavern. The sponsor for the event was BASIC Hair Care, and as a kind gesture, they agreed to give me the BASIC hair care experience before the event so I could become familiar with their product line.
My experience took place at the Bangz & Tanglez salon, where I was under the care of stylist and BASIC hair care educator, Latoya Brown. Latoya has been a licensed barber and stylist for over 20 years. What was also impressive was the fact that she has been transitioning clients from relaxed to natural hair for over 16 years. She has been natural for 17 years herself.
She explained to me that she would be using the BASIC BOOST treatment system on my hair. What’s unique about the BOOST system is that it contains quinoa, which is able to deliver an array of essential amino acids to the hair, in turn creating a protective barrier for the hair follicle. This barrier helps to bind moisture, protect, repair and condition the hair while also penetrating the hair to strengthen the follicle.
Latoya started by clarifying my hair with the BASIC clarifying shampoo to remove any potential build-up so my hair would be clean and receptive to the following shampoo and conditioning steps. She then shampooed my hair with the BOOST Sulfate Free Shampoo followed by a conditioning step with the BOOST Rapid Restoration Conditioner. She detangled my hair with the conditioner in it, placed my hair in large twists and covered my hair with a plastic cap before I sat underneath the dryer for about 20 minutes.
After rinsing out the conditioner, she then misted the BOOST conditioning treatment onto my hair, which has the highest concentration of quinoa out of all the products in the BOOST treatment line. She then applied BASIC Herbaceous Oil to my hair, which is a blend of grapeseed, olive, kukui nut, argan, carrot seed, ximenia, kalahari melon seed and baobab oils.
Latoya then blew my hair out so she could give me a trim. The last time I had my hair blown out was for my wedding over 6 months ago, so it was nice to be able to see how my hair had grown since then!
For my style, we decided on a flexi-rod set, and she used the BASIC Setting Lotion to set my hair. After sitting under the dryer for about an hour, she took out the rods and then separated each curl into several sections to give me some voluminous curls!
I really loved the style and the fact that the products she used didn’t weigh down my hair at all and gave my hair a natural, non-greasy sheen. What I enjoyed most was that Latoya was extremely informative as to what each product was doing for my hair. I could tell that she values the importance of educating her clients on healthy hair practices.
Although I LOVED my flexi rod set, for the actual Atlanta Naturals brunch, I ended up having to redo my hair since the rain decided to wreak havoc on my style. I ended up doing my trusty two-strand flat twist-out with the BASIC Enhancing Cream and used the BASIC Herbaceous Oil to minimize frizz. I loved the results and definitely had a great time meeting all the attendees and talking all things natural hair at the brunch! For more pics from the brunch, you can visit my instagram page (@msnikkimae)
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Disclosure of Material Connection: This is a “sponsored post.” The company who sponsored it compensated me via a cash payment, gift, or something else of value to write it. Regardless, I only recommend products or services I use personally and believe will be good for my readers. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”